Brightcove Inc. IPO Advisory

IPO Research - IPO Boutique

<< Return Home

Subscribe Now
  IPO Boutique Blog
  FREE IPO Newsletter
IPO Central
  IPO Calendar
  IPO Pipeline
  Track Record
  2017 IPOs
    IPO Pricings
    Industry Breakdown
  2016 IPOs
  2015 IPOs
  2014 IPOs
  2013 IPOs
  2012 IPOs
  Sample IPO
  Rating Scale
  IPO Primer
  Current Week
  Track Record
  2017 Secondaries
  2016 Secondaries
  Secondaries Primer
International publications
quoting IPO Boutique
founder Scott Sweet
General Info
  About Us
  Contact Us
  Site Map

For IPO Boutique's "scale of 1 to 5" BUY rating on Brightcove Inc., and our comprehensive analysis, click the "Buy Market Research" link.
Price Range
Issue Price
Trade Date
Brightcove Inc.BCOV
[ Nasdaq ]
$10.00-$12.00 $11.00 $14.505 million2/17/2012
Morgan Stanley, Stifel Nicolaus Weisel
RBC Capital Markets, Pacific Crest Securities, Raymond James

Brightcove Inc. Historical Chart - Click chart for current quote

About Brightcove Inc. (adapted from Brightcove Inc. prospectus):
Brightcove provides cloud-based solutions for publishing and distributing professional digital media. Brightcove Video Cloud, is their flagship product which was released in 2006; the world's leading online video cloud platform. Brightcove customers include The New York Times Company, Oracle, Showtime, Philips Electronics, Macy's, Bank of America, the U.S. Army and Honda.

Cloud storage is a model of networked online storage where data is stored on virtualized pools of storage which are generally hosted by third parties. Hosting companies operate large data centers; and people who require their data to be hosted buy or lease storage capacity from them and use it for their storage needs. The data center operators, in the background, virtualize the resources according to the requirements of the customer and expose them as storage pools, which the customers can themselves use to store files or data objects. Physically, the resource may span across multiple servers.

Cloud storage services may be accessed through a web service application programming interface (API), or through a Web-based user interface.

As consumers increasingly desire access to their data, files and media using a wide range of Internet-connected devices such as PCs, smartphones, tablets and televisions. Cloud based storage services continue to grow to accomodate this need.

Brightcove Video Cloud, or Video Cloud, enables the customer to publish and distribute video to Internet-connected devices quickly. Brightcove's user interface gives customers control over a wide range of features and functionality needed to publish and deliver, including content management, format conversion, video player styling, distributed caching, advertising insertion, content protection and distribution to diverse device types and multiple websites, including their own websites, partner websites and social media sites. Video Cloud also includes comprehensive analytics that allow customers to understand and refine their engagement with end users.

In May 2011, Brightcove App Cloud, or App Cloud, was released and expects its first commercial sale in the second half of 2011. App Cloud is a software application development and management platform designed to help customers publish and distribute video and other professional digital media through software applications across multiple Internet-connected devices.

Brightcove generates revenue by offering products to customers on a subscription-based, software as a service, or SaaS, model.

This description is adapted from Brightcove prospectus. This description is not intended to be a recommendation to buy stock from this company. To see the company's full description, view their prospectus.

Share this IPO Profile:

IPO Boutique aggregates information on public companies and private companies, such as Brightcove "BCOV" IPO, which is intended to educate our readers and help them evaluate potential investment opportunities and market conditions. We endeavor to research the financial industry and obtain independent verification of factual statements before presenting them to our users. Be informed.

Need a recommendation? Visit our Testimonials page and see over 200 investors singing our praises.

Used our Comprehensive Single Promo Advisory and want more?
We also offer a monthly or annual subscription

© 2005 - 2017 IPO Boutique. All Rights Reserved