About FleetMatics Group plc (adapted from FleetMatics Group plc prospectus): FleetMatics is a provider of fleet management solutions delivered as software-as-a-service, or SaaS. Their mobile software platform enables businesses to manage their local fleets of commercial vehicles and extract actionable business intelligence from vehicle and driver behavioral data. They offer Web-based and mobile application solutions that provide fleet operators with visibility into vehicle location, fuel usage, speed and mileage and other insights. As of June 30, 2012, FleetMatics had more than 16,000 customers who collectively deployed their solutions in over 281,000 vehicles worldwide. The majority of their customers are small and medium-sized businesses, or SMBs, each of which deploy their solutions in 1,000 or fewer vehicles.
FleetMatics has grown their customer base, the number of vehicles using their solutions and their revenue in each year since their incorporation in 2004. They have developed a customer acquisition sales model based on leads sourced through both Web-based digital advertising and targeted outbound sales efforts.
This description is adapted from FleetMatics Group plc prospectus. This description is not intended to be a recommendation to buy stock from this company. We do not claim that all of the statements above were researched and found to be true. We present them as a general description based on what the company has said about itself at the time that they submitted their prospectus for an IPO offering. To see the company's full description, view their prospectus..
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