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About IronPlanet (adapted from IronPlanet prospectus): IronPlanet is an online marketplace for used heavy equipment. Their exclusively online model allows them to match supply and demand globally for used heavy equipment. Their customers are both sellers and buyers of used heavy equipment. Sellers and buyers include a broad mix of equipment owners ranging from large multi-national corporations to sole proprietors. These include original equipment manufacturers, or OEMs, re-marketing and finance organizations, construction and contracting companies, equipment rental companies, equipment dealers and farming and mining companies.
This description is adapted from IronPlanet prospectus. This description is not intended to be a recommendation to buy stock from this company. To see the company's full description, view their prospectus..
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