{"id":2539,"date":"2017-07-07T12:40:09","date_gmt":"2017-07-07T16:40:09","guid":{"rendered":"http:\/\/www.ipoboutique.com\/blog\/?p=2539"},"modified":"2017-07-07T12:40:56","modified_gmt":"2017-07-07T16:40:56","slug":"ipo-investors-show-discipline-in-pricing-with-blue-apron","status":"publish","type":"post","link":"https:\/\/www.ipoboutique.com\/blog\/ipo-investors-show-discipline-in-pricing-with-blue-apron\/","title":{"rendered":"IPO Investors show discipline in pricing with Blue Apron"},"content":{"rendered":"<p><b>IPO Investors show discipline in pricing with Blue Apron<\/b><\/p>\n<p><b> \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/b><b>HIGHLIGHTS<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Correction won\u2019t be because of IPO market<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">IPO investors dictated Blue Apron price<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Unicorn valuations are being kept in check<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u201cDown-Rounds\u201d to go public are likely<\/span><\/li>\n<\/ul>\n<p><a href=\"http:\/\/www.ipoboutique.com\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-07-07-at-12.38.01-PM.png\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-2540\" src=\"http:\/\/www.ipoboutique.com\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-07-07-at-12.38.01-PM.png\" alt=\"BlueApronPhoto\" width=\"734\" height=\"561\" srcset=\"https:\/\/www.ipoboutique.com\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-07-07-at-12.38.01-PM.png 734w, https:\/\/www.ipoboutique.com\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-07-07-at-12.38.01-PM-600x459.png 600w, https:\/\/www.ipoboutique.com\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-07-07-at-12.38.01-PM-300x229.png 300w\" sizes=\"(max-width: 734px) 100vw, 734px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">The IPO market ended the month of June with a jolt. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Eight new companies went public. Many had mixed debuts with rollercoaster valuations over the course of their respective roadshows. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">High-end pricings, low-end pricings and some severely cut pricings left some in the industry queasy. Many did not know how to make heads or tails of the situation.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And then the storylines came &#8212; the volatility must mean a top!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A correction is coming!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The sky is falling! <\/span><\/p>\n<p><span style=\"font-weight: 400;\">First off, there have been just 76 IPOs this year &#8212; a far cry from an out of control IPO market.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We have believed, and continue to believe, that if a correction is coming, it will not be \u201cbecause of the IPO market\u201d. In fact, the end of June\u00a0was a perfect example of how the public markets showed discipline while staring straight in the face of greed.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s establish one thing. The vast number of private companies and their bloated valuations via private funding round is the system that is broken. We think that flaw is being corrected and losses from late stage investors will inevitably happen. See Uber as the headline story to watch on that front.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But\u00a0<\/span><b>Blue Apron Holdings&#8217; (NYSE: APRN)<\/b><span style=\"font-weight: 400;\"> IPO, and the way IPO investors received this deal, is also a sign of future things to come. <\/span><a href=\"https:\/\/www.streetinsider.com\/Press+Releases\/Blue+Apron+Announces+%24135+Million+in+New+Funding+Led+by+Fidelity+Investments\/10636472.html\"><span style=\"font-weight: 400;\">Fidelity Investments led a $135m Series D funding round <\/span><\/a><span style=\"font-weight: 400;\">in June 2015. The company, at the time, was growing at a pace that cash reserves could not keep up with. For Fidelity and other investors in that round&#8230;it may have been a good bet <\/span><i><span style=\"font-weight: 400;\">at the time<\/span><\/i><span style=\"font-weight: 400;\">. But with every good idea comes good competition which is head-scratching to some in the industry as to why so many private companies with great ideas do not tap the public markets sooner.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In Blue Apron\u2019s case, and to their dismay, the competition came in the form of Amazon\u2019s acquisition of Whole Foods in the middle of the \u2018APRN\u2019 roadshow. I have no insight into Amazon\u2019s CEO, Jeff Bezos, and the \u201cpeculiar timing\u201d of the deal&#8230;but it almost seemed cruel to rain on Blue Apron\u2019s parade. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Who knows, maybe Blue Apron privately turned down an Amazon offer in the past and this was his \u201crevenge\u201d.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Regardless, the growth that looked great on paper started to, pardon the pun, not look so appetizing. Investors \u00a0began questioning the story, the plan and the future. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">And this is where IPO underwriters and the company did the entire IPO market a service which proves public markets still have some sense of rationale. <\/span><b>The deal was slashed midweek from a range of $15.00-$17.00 to $10.00-$11.00 and ultimately priced at the low-end of that downwardly-revised range.<\/b><span style=\"font-weight: 400;\"> Institutional investors, hedge fund managers\u2026 real money\u2026 were able to dictate where they felt the deal needed to price and Blue Apron had no choice but to accept the offer.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">After a roadshow that left Blue Apron badly bruised, the company opened flat but did manage to trade as high as $1.00 above the offering price on its debut day. However, the company traded below the offering price on day two. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It should be noted that a technology company with similar revenue growth and mounting losses like Blue Apron, <\/span><b>Tintri, Inc. (Nasdaq: TNTR)<\/b><span style=\"font-weight: 400;\">, also cut their price 30+% in order to appease IPO investors this week. That deal opened slightly higher and traded well during its Friday (6\/30) debut.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So what\u2019s the takeaway from the Blue Apron story? Yes&#8230;companies that are private are likely a little nervous that they may have to do a \u2018down-round\u2019 to go public. The mere fact that companies have been able to regularly raise cash and increase private valuations with the assumption that the \u2018lottery ticket cashes later\u2019 is officially being proved false.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We think IPO investors and the public markets are absolutely doing the right thing with these \u2018unicorns\u2019 with bloated valuations. Investors are properly evaluating the prospects and naming <\/span><i><span style=\"font-weight: 400;\">their price. <\/span><\/i><span style=\"font-weight: 400;\">Bottom line, the public markets are keeping a bubbly private mark in check.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, for our two-cents, the sky isn\u2019t falling &#8212; just maybe some absurd private valuations.<\/span><\/p>\n<hr \/>\n<p><em>Note: This article was published\u00a0for IPO Boutique&#8217;s\u00a0\u00a0July 2, 2017 newsletter<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>IPO Investors show discipline in pricing with Blue Apron \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0HIGHLIGHTS Correction won\u2019t be because of IPO market IPO investors dictated Blue Apron price Unicorn valuations are being kept in check \u201cDown-Rounds\u201d to go public are likely The IPO market ended the month of June with a jolt. Eight new companies went public. Many had mixed[&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"zakra_general_container_width":0,"zakra_general_content_width":0,"zakra_general_sidebar_width":0,"zakra_sticky_header":"customizer","zakra_header_main_area":true,"zakra_site_logo_width":0,"zakra_header_top_enabled":"customizer","zakra_header_top_style":"customizer","zakra_primary_menu_item_style":"customizer","zakra_page_header_text_color":"","zakra_page_header_layout":"customizer","zakra_page_title_bg":"","zakra_footer_widgets_bg_image":0,"zakra_page_title_bg_repeat":"customizer","zakra_page_title_bg_position":"customizer","zakra_page_title_bg_size":"customizer","zakra_page_title_bg_attachment":"customizer","zakra_breadcrumbs_enabled":"customizer","zakra_breadcrumbs_text_color":"","zakra_breadcrumbs_separator_color":"","zakra_breadcrumbs_link_color":"","zakra_breadcrumbs_link_hover_color":"","zakra_page_title_bg_image":0,"zakra_footer_widgets_enabled":"customizer","zakra_footer_column_layout_1_style":"customizer","zakra_footer_widgets_bg":"","zakra_footer_widgets_bg_repeat":"customizer","zakra_footer_widgets_bg_position":"customizer","zakra_footer_widgets_bg_size":"customizer","zakra_footer_widgets_bg_attachment":"customizer","zakra_footer_bar_enabled":"customizer","zakra_footer_bar_style":"customizer","footnotes":""},"categories":[24],"tags":[1235],"class_list":["post-2539","post","type-post","status-publish","format-standard","hentry","category-ipo","tag-aprn"],"_links":{"self":[{"href":"https:\/\/www.ipoboutique.com\/blog\/wp-json\/wp\/v2\/posts\/2539","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ipoboutique.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ipoboutique.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ipoboutique.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ipoboutique.com\/blog\/wp-json\/wp\/v2\/comments?post=2539"}],"version-history":[{"count":2,"href":"https:\/\/www.ipoboutique.com\/blog\/wp-json\/wp\/v2\/posts\/2539\/revisions"}],"predecessor-version":[{"id":2542,"href":"https:\/\/www.ipoboutique.com\/blog\/wp-json\/wp\/v2\/posts\/2539\/revisions\/2542"}],"wp:attachment":[{"href":"https:\/\/www.ipoboutique.com\/blog\/wp-json\/wp\/v2\/media?parent=2539"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ipoboutique.com\/blog\/wp-json\/wp\/v2\/categories?post=2539"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ipoboutique.com\/blog\/wp-json\/wp\/v2\/tags?post=2539"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}