Demand Media IPO Advisory

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Trade Date
Demand Media, Inc.DMD 17.002011-01-26
Goldman Sachs
1299 Ocean Avenue, Suite 500, Santa Monica, California 90401
(310) 394-6400
Demand Media Web Site:

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About Demand Media (adapted from Demand Media prospectus):
Demand Media is a leader in a new Internet-based model for the professional creation of high-quality, commercially valuable content at scale. While traditional media companies create content based on anticipated consumer interest, Demand Media creates content that responds to actual consumer demand. Their approach is driven by consumers' desire to search for and discover increasingly specific information across the Internet. By listening to consumers, Demand Media is able to create and deliver accurate and precise content. Through their innovative platform—which combines a studio of freelance content creators with proprietary algorithms and processes—they identify, create, distribute and monetize in-demand content. Demand Media believes continued advancements in search, social media, mobile computing and targeted monetization will continue to be growth catalysts for their business.

This description is adapted from Demand Media prospectus. This description is not intended to be a recommendation to buy stock from this company. To see the company's full description, view their prospectus..

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